productmusings written by Jiri De Jagere

 Product Management

How to Build a Product Org That Can Actually Ship AI

November 1, 2025

Every company wants AI. Most teams end up running a feature factory. It’s easy to experiment: spin up a prompt, test a model, watch it generate something interesting. The thrill of the new is intoxicating. But few teams know how to turn those experiments into reliable, shippable AI products. The problem isn’t enthusiasm or ambition — it’s that most orgs lack the cross-functional muscle to ship AI responsibly and repeatedly.

Product Craft in the Age of Co-Pilots

October 22, 2025

Over the past year, AI has moved from being a curiosity to a constant presence in our tools. From assistants that summarize customer interviews to systems that suggest roadmap priorities, product management has entered a new phase — one where AI acts not as a feature but as a partner.